Publisher, Blackstone Audio (January 2010)

NOTE: Blackstone Audio VALUE / RETAIL EDITIONS are packaged in attractive, compact cardboard boxes, jewel cases, shrink-wrapped, or DVD cases with full-color art.

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“Gerber’s powerful insights have given thousands of entrepreneurs new control over their businesses…” —Success magazine

Statistics tell us that most of the “ventureholics” who go out on their own to start a business will ultimately fail. Why? Because most businesses are not started in the right way. Based on decades of experience working with small business owners, Michael E. Gerber.here offers budding entrepreneurs his unique, ten-part method for positioning their businesses for long-term success and growth. From identifying a golden opportunity to designing a business model that will fill a specific need, from testing your product to acquiring and keeping clients, Gerber details every step necessary to make your vision concrete. By following the methodology outlined in this book, small-business owners will be able to build a solid structure for their businesses to grow and prosper.

About the Author: Michael E. Gerber.is a bestselling author and founder and chairman of E-Myth Worldwide, a company that transforms the way small business owners grow their companies. Inc. magazine called Gerber "the world's #1 small business guru," and he has remained one of BusinessWeek's bestselling authors over the past two decades. He has coached, taught, and trained over 60,000 small businesses in 145 countries, which has led him to become the world's preeminent small business guru.